Telling statistic: “While 81% of brands believe they truly understand their
customers, only 37% of customers believe that’s true.” – The Consumer Conversation: The Experience Void Between Brands and Their Customers, IBM, 2015
Telling statistic: “While 81% of brands believe they truly understand their
customers, only 37% of customers believe that’s true.” – The Consumer Conversation: The Experience Void Between Brands and Their Customers, IBM, 2015
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